THE LAST BOOKSTORE TAKES THE TRANSPORTIVE NATURE OF LITERATURE LITERALLY, MODELING THEIR AESTHETIC AFTER THE FANTASTICAL WORLDS FOUND IN THE PAGES OF THE BOOKS THEY SELL.
"WHERE WORDS COLLIDE"
Out of Home - "Rent-a-Book"
THESE POSTERS WILL BE PLACED IN AND AROUND PUBLIC TRANSIT & EQUIPPED WITH A BLUETOOTH ANTENNA THAT WILL ENABLE COMMUTERS TO DOWNLOAD TITLES DIRECTLY TO THEIR SMART DEVICE.
Digital - "Book Battle"
TAKING THE INTEGRATION OF BOOKS & TECHNOLOGY A STEP FURTHER, THIS APP WILL GAME-IFY READING.
MERCHANDISE - "BOOK WAND"
THE BOOK WAND WILL MAKE THE TRANSITION BETWEEN THE TANGIBLE & THE TABLET SEAMLESS. THIS LIGHT-WEIGHT PLASTIC DEVICE USES BLUETOOTH TO KEEP TRACK OF THE READER'S PLACE IN REAL-TIME, ALLOWING IMMEDIATE READING ON A DEVICE. THE CAMERA IS USED TO HIGHLIGHT PHRASES IN A BOOK & HAVE THEM TRANSFERRED ANYWHERE.
